Catena Media is strengthening its foothold in the Asian market by purchasing a prominent Japanese casino affiliate platform. Although the company has kept the specific website under wraps, the transaction is valued at $5.5 million USD. Catena will initially disburse $4 million, followed by an additional $1.5 million after a six-month period, once the website is fully assimilated.
This strategic acquisition makes sense for Catena. The Japanese platform is already thriving, generating approximately $350,000 in revenue per quarter with a remarkable 80% profit margin. Furthermore, Catena is incorporating the site’s skilled workforce, consisting of three full-time and four freelance individuals. They are even merging their existing Japanese web addresses into the newly acquired entity, showcasing a dedication to a cohesive and robust presence within the region.
In the words of Robert Andersson, Chief Executive Officer of Catena Media, this acquisition dovetails seamlessly with their worldwide expansion plan and establishes a foundation for promising future growth in Asia.
