The energy was undeniable at the Virgin Hotel & Casino in Las Vegas as Betfred, the celebrated UK bookmaker, commemorated the grand opening of its latest sportsbook. Former Cincinnati Bengals and UNLV Rebels star rusher Ickey Woods was present to make the ceremonial initial wager, ushering in a new chapter for sports wagering at the off-Strip venue.
The sportsbook, situated within Mohegan Sun Casino at Virgin Hotels Las Vegas, provides a chic and contemporary environment for sports enthusiasts to enjoy their pastime. With an extensive selection encompassing everything from classic single-game wagers to live in-play betting, futures, propositions, and multiple bets, Betfred seeks to accommodate both experienced gamblers and novices.
This endeavor signifies Betfred’s first venture into the Nevada market, expanding its already notable presence across the United States. The enterprise, established in 1967 by siblings Fred and Peter Done, has swiftly broadened its American footprint since entering the market in 2019.
Amplifying the enthusiasm, Woods, renowned for his signature “Ickey Shuffle” touchdown celebration, placed a bet on his former squad, the Cincinnati Bengals, to secure the Super Bowl victory. He then entertained fans with a rendition of his trademark dance, hoping to bestow good fortune upon the Bengals.
The collaboration between Betfred and Mohegan Sun Casino is poised to enhance the sports betting experience at the opulent off-Strip destination. As Betfred persists in its American expansion, this recent venture reinforces its standing as a significant contender in the constantly evolving US sports betting arena.
Beverley has debuted its digital platform in Virginia, commencing operations with a formal sports wagering collaboration with Loudoun United FC. As an added bonus, the gaming brand’s emblem will be displayed on the rear of Loudoun United’s uniforms for the duration of the 2023 season.
