BetMGM, a joint venture between MGM Resorts and Entain, has declared that former NBA standout Jalen Rose will be their brand representative.
Rose will be highlighted in BetMGM promotional campaigns and will participate in various BetMGM fan gatherings.
Rose will engage with BetMGM patrons and M life Rewards loyalty members of MGM Resorts, appear in BetMGM social media content, and make guest appearances on radio and television broadcasts.
Rose, who was born in Detroit, Michigan, played 13 seasons in the NBA, playing for the Denver Nuggets, Indiana Pacers, Chicago Bulls, Toronto Raptors, New York Knicks, and Phoenix Suns.
“The enthusiasm surrounding sports and the expansion of sports wagering, particularly BetMGM, has been incredible this year,” Rose said. “I’m thrilled to transition from a supporter to a participant on the BetMGM team, continuing to push the boundaries of industry expectations.”
Matt Prevost, Chief Revenue Officer of BetMGM, added: “Jalen Rose is a fantastic addition to the BetMGM team. His influence on basketball is only outdone by the perceptive analysis he provides fans daily.”
You can read the complete narrative at iGB North America.
Sign up for the online gaming newsletter.
